VIRGIN PULSE BOOKLET LAYOUT

Virgin Pulse offers many printed feature guides and flyers to promote the wellbeing program. The client was looking for a custom mailer format, a 5.5”x8.5” booklet—to include new sections in addition to content from the user guide and rewards flyer. I worked with a copywriter to make the content more digestible in a smaller format (the user guide and rewards flyer were 8.5”x11”).

© Virgin Pulse

 
 

I removed some of the screenshots, swapped in new photos, and added color blocks to vary the spreads across the booklet.